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It was followed by USA Today (185.3 million, up 41.6% year-on-year) and the website of People magazine (157.4 million, up 32.3%), which were the only other top-ten sites to see double-digit growth compared with 2023. For another month the fastest year-on-year grower on the top 50 European Rural Sustainability Gathering 2017 was athlonsports.com (39 million visits, up 305.7%), followed by the AP and The Daily Dot (25.1 million, up 147.3%). All of the ten most-visited news sites in the US in November received more visits than they did a year earlier.

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  • The Independent was one of the fastest-growing news sites in the US in January, according to Press Gazette’s latest ranking.

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The Los Angeles Times (23.7 million visits) and Washington Post (102.4 million) saw the sixth and eighth largest drops, falling by 7.9% and 6.6% respectively compared with October. Among the top ten most-visited sites specifically, all but two sites saw some year-on-year growth. The biggest traffic pullback in the top ten was at USA Today (143.6 million, down 29.4%), followed by CNN (356.6 million, down 22.5%) and Fox News (253.6 million, down 17%). Some 32 sites grew their total number of website visits year on year, according to Similarweb. Business Insider (56.8 million) and Huffpost (43.7 million) each received 25% less traffic this January than January last year. CNN (399.1 million, up 12%) and USA Today (158.6 million, up 10.4%) increased their visits by double-digit percentage points, while the New York Post (127.9 million, down 10%) the only top-ten site to lose traffic.

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The Independent is one of several UK newsbrands along with The Sun, Daily Mail, Daily Mirror, Express and the BBC that have recently put focus on expansion in the US. The Daily Mail remained the best-ranked British newsbrand in the ranking (107.7 million visits) in tenth, one place ahead of the BBC (101 million). UK newsbrand The Independent (25.7 million, up 44%) also made the top ten for growth, ranking 39th in the top 50. Newsweek was the fastest-growing news site in the US in February while climate news startup The Cooldown entered the list in 42nd position, according to Press Gazette’s latest ranking.

The second-fastest annual growth was at climate site The Cooldown (25.5 million, up 562%) and the third-fastest was at Newsweek (172%), which was also the fastest-growing site among the top ten domains. Year-on-year, however, Athlon (athlonsports.com) saw the greatest growth in the top 50, drawing in 697% more visits in July 2024 than in July 2023. The company says the update has improved the accuracy of the data, particularly with regard to smaller websites.

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It was followed by independently run consumer-focused science news site sciencealert.com (24.4 million visits, up 66% month-on-month). Month-on-month, both Newsweek (up 31% compared to February) and The Cool Down were beaten by publishing group Advance Local’s Alabama-focused site al.com (22.6 million visits, up 67% month-on-month). Visits to the climate-specialised newsbrand were up 25% month-on-month and 421% year-on-year (30.4 million visits). The New York Post (up 12%) saw the biggest monthly gain, followed by The New York Times, USA Today, Washington Post (122 million) and CNN, which each saw a 9% month-on-month boost in visits. Month-on-month the picture was more positive for the ten biggest sites, with all but People (down 8%) seeing more visits in March than February. The US Sun was also among the fastest-growing sites month-on-month, up 16% to 46.3 million, sharing joint fifth place with Forbes (108.3 million, also up 16% month-on-month).

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